…or why should a company invest in personal growth for its employees…
Google gave the answer yet to this question and has – for a couple of years now – implemented the School of Personal Growth. This is a School within Google University (!), that consists of 4 Schools: the School of Leadership Development, the School of Workplace Essentials, the School of Google Life and Culture and the School of Personal Growth.
I think this is an example of innovative marketing, leveraging usual HR programs for employee orientation and skill development into an “academic” level with the employee herself in the middle!
According to Monika Broecker, Co-founder of the school:
“The School of Personal Growth was an offering by Google to help its employees “grow as people,” offering courses such as “The Neuroscience of Empathy” and “Search Inside Yourself.”
It is worth reading the whole interview Monika Braecker gave to Big Think – Read the whole interview here